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Journeys at a glance

Journeys shows you the paths visitors take through your website. This article explains the three views and how to move around the board.

Last updated: October 3, 2026

Requirements

  • The snippet is installed on your website.

  • For the “Route” and “End” views you need at least one goal.

Open Journeys

In the menu under “User Experience”, click “Journeys”. The first time, the board is still empty.

Screenshot sitebrunch: Journeys opened for the first time. At the top the views Start, Route and End and the “Sections” switch, below them the card “No starting points yet” with the button “Add starting point”. At the top right the zoom buttons, at the bottom right the period.

The three views

At the top left you switch between three views. Each one answers a different question:

  • “Start”: Where do visits go that come through a particular campaign, source or page?

  • “Route”: How many visits get from a particular start to a particular goal, and via which pages?

  • “End”: Where do the visits that reached a goal come from?

In each view you save on the left what you want to look at more often. With one click you then switch between your starting points, routes or targets.

Sections

When the “Sections” switch is on, the board groups related pages into one card, for example all product pages under “Products”. These are the same sections you created in Metrics. If you turn them off, you see every page on its own.

Tip
Leave sections on at first. With individual pages, the board quickly gets cluttered. Only turn them off when you want to know exactly which page is meant.

Move around the board

Drag the board with the mouse to move it. To zoom, hold Ctrl or Cmd and scroll. At the top right you also find “Zoom in”, “Zoom out” and “Show the whole board”.

Period

Set the period at the bottom right. All numbers on the board refer to this period. Your saved starting points, routes and targets are kept when you change it.