Transparent and secure data usage
As the provider of a comprehensive website data and management tool, we place great value on the responsible handling of data.
sitebrunch processes personal data to analyze the use of our website and continuously improve it. In doing so, we collect your IP address and information about how you use our website, for example which buttons or links you click, which subpage you come from, and how long you stay on a particular page. To collect this data in the most data-minimized way possible, we work with a pseudonymized and temporary tracking system.
How does our web tracking work?
Each time your website is visited, a temporary identification number is created that is linked to the IP address of your users for a maximum of 14 days. We store this identification number only for as long as it is technically necessary. After that, we anonymize it so it can no longer be assigned to a person.
For various actions on our website, such as visiting a subpage or clicking a button, we use this identification number together with other non-personal values to generate another number. This allows us to understand your usage behavior in a pseudonymized way, without tracking your profile beyond the boundaries of our website. User behavior is never used for targeted advertising or shared with third parties.
No cookies or invasive tools
An important aspect of our privacy strategy is that we do not use cookies or invasive tracking tools. We preserve the integrity of your device by not storing any data on your device and not reading any data from it. This means you can use sitebrunch without having to worry about unwanted data collection. Our approach focuses exclusively on the anonymous and data-minimized analysis of the use of our own website.
Summary
At sitebrunch, privacy is more than just a legal requirement, it is a core element of our company philosophy. Through data-minimized usage analysis that does without invasive tracking methods and cookies, we ensure a fair and transparent approach to handling your data. Our web tracking methods are designed to be pseudonymized and secure while still providing valuable information to optimize our website.
If you have any questions about our privacy concept or about data processing, we are happy to help. We are always working to improve our privacy measures and to provide you with a safe and pleasant user experience.